{"id":11207,"date":"2026-02-05T10:22:29","date_gmt":"2026-02-05T09:22:29","guid":{"rendered":"https:\/\/www.bell-anesse-cosmetique.fr\/our-story\/"},"modified":"2026-08-28T16:11:17","modified_gmt":"2026-08-28T14:11:17","slug":"our-story","status":"publish","type":"page","link":"https:\/\/www.bell-anesse-cosmetique.fr\/en\/our-story\/","title":{"rendered":"Our story"},"content":{"rendered":"\t\t
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OUR HISTORY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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From a Provencal house to a brand dedicated to organic donkey milk<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
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FROM A PROVENCAL HOUSE TO A BRAND DEDICATED TO ORGANIC DONKEY MILK The story of Bell\u2019\u00c2nesse Cosm\u00e9tique is a natural extension of Label Provence Nature, a company specializing in the manufacturing and distribution of natural soaps and cosmetics. Over the years, the brand has honed its expertise, developed its own production facilities, and defined its identity around a truly exceptional ingredient: organic donkey milk.A natural evolution, driven by a commitment to quality, deep roots in Provence, and a desire to create a strong, distinctive brand. <\/p>

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As owners of the Savonnerie des Alpes, we control every stage of production<\/strong>: formulation, manufacturing and rigorous selection of raw materials. Du savon au lait d\u2019\u00e2nesse bio \u00e0 l\u2019huile d\u2019olive, notre savoir-faire s\u2019appuie sur des m\u00e9thodes traditionnelles. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tOur commitments<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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THE ORIGINS: PROVENCE NATURE LABEL<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Expertise in natural soaps and cosmetics<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Founded in 2017, Label Provence Nature specialises in traditional soaps enriched with olive oil, organic shea butter and organic donkey milk.<\/p>

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Based in Provence, the company is gradually building up a network of professionals: stores, concept stores, hotels, institutes and specialized distributors.<\/p>

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Its ambition is to offer authentic, natural products with high perceived value.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t \n Discover our services for professionals<\/a>\n <\/link-hover>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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AN ECOSYSTEM OF EXCELLENCE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Industrial mastery and exceptional ingredients.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Our brand\u2019s development is built upon a solid and cohesive ecosystem, combining integrated production capabilities with rigorous sourcing.<\/strong><\/p>

As owners of the Savonnerie des Alpes in Provence, we oversee our own manufacturing of custom soaps, as well as soaps enriched with organic olive oil, organic shea butter, and organic donkey milk. This vertical integration guarantees consistent quality and a capacity for innovation.<\/p>

For the production of authentic Marseille soap, we partner with the Savonnerie Fer \u00e0 Cheval, a Marseille-based manufacturer founded in 1856, which continues the traditional cauldron saponification method.Our organic donkey milk is sourced from the Asinerie de France, a certified organic farm in the Pyrenees dedicated to animal welfare.<\/p>

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Huile d\u2019olive bio, parfums de Grasse, mati\u00e8res premi\u00e8res s\u00e9lectionn\u00e9es avec exigence : chaque choix refl\u00e8te une volont\u00e9 constante de qualit\u00e9 et d\u2019authenticit\u00e9<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t \n Discover the alpes soap factory<\/a>\n <\/link-hover>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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THE BIRTH OF BELL DONKEY COSMETICS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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A brand dedicated to organic donkey milk<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Today, Bell’\u00c2nesse Cosm\u00e9tique embodies the natural evolution of Label Provence Nature.<\/strong><\/p>

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More than a distributor or manufacturer, the brand asserts a clear identity: to honor organic donkey milk as a signature ingredient, in natural soaps and cosmetics made in France.<\/p>

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This new identity marks :<\/p>

  • Assertive specialization<\/p><\/li>

  • Moving upmarket<\/p><\/li>

  • A strong structure for the professional market<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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    From Label Provence Nature to Bell'\u00c2nesse Cosm\u00e9tique<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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    Milestones in structured, committed development<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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    Since its creation, the brand has been built around a clear ambition: to offer high-quality natural soaps and cosmetics made in France, showcasing exceptional ingredients such as organic donkey milk and olive oil.<\/p>

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    From the structuring of the professional network to the acquisition of Savonnerie des Alpes, then to the birth of Bell’\u00c2nesse Cosm\u00e9tique, each step marks a strategic evolution in the service of excellence and authenticity.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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    The birth of Label Provence Nature<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t

    Creation of a company specializing in natural soaps and cosmetics, inspired by Provence and its emblematic raw materials.
    Development of the first ranges enriched with organic olive oil and organic donkey milk.<\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t

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    Structuring your professional network<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t

    The brand is developing its business with boutiques, concept stores, hotels and institutes.
    Creation of a dedicated offer for professionals, with customization and custom manufacturing.<\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t

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    Acquisition of Savonnerie des Alpes<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t

    Major strategic step: integration of a production facility in Provence.
    Complete control of manufacturing, development of 130 fragrances from Grasse and continuous production.<\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t

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    Partnerships of excellence<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t

    Collaboration with Savonnerie Fer \u00e0 Cheval for genuine Marseille soap made in cauldrons.
    Secure sourcing with Asinerie de France for organic donkey milk from ethically-farmed donkeys.<\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t

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    Upmarket & specialization<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t

    Strengthening our market positioning, with organic donkey milk as our signature ingredient.
    Structuring our product ranges and reinforcing our brand identity.<\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t

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    Birth of Bell'\u00c2nesse Cosm\u00e9tique<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t

    Label Provence Nature is evolving into Bell’\u00c2nesse Cosm\u00e9tique.
    A new, stronger, clearer identity, entirely dedicated to natural cosmetics made with organic donkey’s milk.<\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t<\/div>\n\n\t\t\t\t\t